Estrategias de SEO para bibliotecarios
DOI:
https://doi.org/10.3145/infonomy.24.025Palabras clave:
Bibliotecas, SEO, Visibilidad web, Contenidos de calidad, Tráfico orgánicoResumen
Se presentan las principales técnicas y aspectos a considerar al comenzar a implementar estrategias de SEO en las bibliotecas. El proceso se inicia con una auditoría para evaluar la situación y, a partir de aquí, se abordan los diferentes elementos a aplicar. Se concluye destacando la importancia de los contenidos de calidad, los cuales deben someterse a una evaluación y revisión continua.Citas
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Derechos de autor 2024 Mari Vállez, Carlos Lopezosa
Esta obra está bajo una licencia internacional Creative Commons Atribución 4.0.